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COURSES

Career Counseling for Event Management

(BBA) Bachelor of Business Administration Event Management & PR Jodhpur

Campus: Jodhpur

Duration: 3 Years

Eligibility: 10 + 2 (any stream)

Bachelor of Business Administration (BBA) in Event Management & PR is a comprehensive degree course that focuses on creating a strong knowledge base with the application of theory, principles and practices of Event, Entertainment and Media industries Jodhpur.

Industry knowledge coupled with practical exposure will enable graduates to be skilled professionals. Students will be given access to some of the best companies in the industry through Practical Training, Internships and Placements. They will acquire the skills and knowledge required to pursue a career in the management, planning and marketing of Corporate Events, Conventions and Meetings, Festivals and Special Events.

Our students are placed in Event Management Companies, PR Agencies, Media Houses, Film & Television Production Houses, Tourism & Hospitality Companies, etc. and many of our students have become entrepreneurs and started their own Event Management Companies in Jodhpur.

COURSE STRUCTURE

SEMESTER I

  • 1.1 Principles of Management
  • 1.2 Business Economics
  • 1.3 Business Communication & Soft Skills
  • 1.4 Introduction to Event Management
  • 1.5 Event Planning & Venue Management
  • 1.6 Basics of Practical Event Management – I

SEMESTER II

  • 2.1 Human Resource Management
  • 2.2 Marketing Management
  • 2.3 Event Production Process
  • 2.4 Event Hospitality
  • 2.5 Event Resource Management
  • 2.6 Basics of Practical Event Management – II

SEMESTER III

  • 3.1 Event Marketing & Sponsorship
  • 3.2 Event Cost Accounting & Finance Management
  • 3.3 Information Technology in Business Management
  • 3.4 Experiential Marketing & Technology
  • 3.5 Special Events – Wedding Planning & Live events
  • 3.6 Professional Industry Engagement (Practical Training)

SEMESTER IV

  • 4.1 Brand Management
  • 4.2 Legal Aspects of Event Management
  • 4.3 Special Events – MICE & Corporate Events
  • 4.4 Event Safety & Risk Management
  • 4.5 Advertising
  • 4.6 Work Based Learning Route (Internship)

SEMESTER V

  • 5.1 Media Management
  • 5.2 Ethics & Governance
  • 5.3 Public Relations
  • 5.4 Skill Based – Campus to Corporate
  • 5.5 Special Events – Sports Management
  • 5.6 Project Work I

SEMESTER VI

  • 6.1 Final Project

NAEMD is not a 'University' and 'not affiliated to a university' and does not admit any students in degree courses.
It facilitates the students by career counseling to take admission in Universities and Colleges which offer courses in Event Management.