Celebrating 26 Years of Excellence in Event Management Education
B.Sc. (Hons.) in Event Management & PR, offered by B. K Birla College of Arts, Science & Commerce (Autonomous) at Kalyan affiliated to the University of Mumbai. It is a Comprehensive degree programme focused on creating a strong Knowledge base with the application of theory, principles & practices of Event, Entertainment and Media industries.
Industry Knowledge coupled with practical exposure will enable graduates to be skilled professionals. Students will be given access to some of the best companies in the industry through Practical Trainings, Internships and Placements. They will Acquire the skills and Knowledge required to pursue a career in management companies, PR Agencies, Media Houses, Film and Television Production Houses, Tourism and Hospitality etc. and many of our students become entrepreneurs and started their own Event Management Companies.
Kalyan
Campus
3 Years
Duration
10 + 2 (Any Stream)
Eligibility
1.1 Introduction to Event Management
1.2 Event Planning & Venue Management
1.3 Introduction to Entrepreneurship
1.4 International Sports Management – I
1.5 Professional Learning Experience in Event Management – I
1.6 Effective Presentation Skills
1.7 Functional English – I
1.8 Environmental Studies
1.9 Constitution of India & Human Rights
2.1 Event Production Process
2.2 Event Hospitality & Catering
2.3 Introduction to Tourism
2.4 International Sports Management – II
2.5 Professional Learning Experience in Event Management – II
2.6 Selling and Negotiation Skills
2.7 Functional English – II
2.8 Personal Effectiveness at Workplace
2.9 Basics of Yoga – II / NSS / NCC / Sports / Cultural
3.1 Event Resource Management
3.2 Special Events – Wedding Planning and Live Events – I and II
3.3 Introduction to Accounts and Finance
3.4 Corporate Communication – I
3.5 Introduction to Analysis of Spreadsheets
3.6 Hindi – I
3.7 Field Project – I
3.8 Self-Development Activity – I
4.1 Public Relations
4.2 Special Events – MICE and Corporate Events
4.3 Principles of Management – I and II
4.4 Organizational Behavior – I
4.5 Digital Marketing
4.6 Hindi – II
4.7 Community Engagement Services
4.8 Self-Development Activity – II
5.1 Legal Aspects of Event Management & Public Relations
5.2 Event Safety and Risk Management
5.3 Event Artist & Celebrity Management
5.4 Marketing Management
5.5 Human Resource Management
5.6 IT in Business
5.7 Field Project
6.1 Media Management in Events and Public Relations
6.2 Special Events – Sports and Recreation Services
6.3 Advertising
6.4 Event Cost Accounting & Finance Management
6.5 Consumer Behavior
6.6 Internship and Industrial Training – I
7.1 Ethics and Corporate Social Responsibility
7.2 Capstone Project
7.3 Experiential Marketing and Technology
7.4 Sustainable Event Management
7.5 Client Servicing in Event and PR
7.6 Research Methodology
8.1 Entrepreneurship Management
8.2 Brand Management – Research and Development
8.3 Event Marketing and Sponsorship
8.4 Campus to Corporate
8.5 Business Environment
8.6 Internship and Industrial Training – II
