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Master of Business Administration Jaipur
(Event Management & PR)

Duration: 2 Years
Eligibility: Graduate (any stream)

Master of Business Administration (Event Management & Public Relation) is one of the most popular and highly sought after business management qualification. In today's scenario, majority of the Event Management companies & related corporate houses, prefers candidates with Masters degree along-with industry relevant practical skills in Event Management for their top management positions.

MBA (EM & PR) offers students a wider scope of career opportunities in multiple Industries such as Advertising & Media, Travel & Tourism, Hospitality, Event Management & Public Relations and other related Industries.

National Academy of Event Management & Development is the first of its kind to offer a well-researched and recognized MBA - EM & PR (Vivekananda Global University). A candidate with a Masters degree (Event Management & PR), will undoubtedly be blessed with brighter career opportunities as compared to his/her peers in the Industry. The structured education shall empower one with Sharp Vision, Effective Business acumen and an unparalleled Event Management skill-set leading to a cherishing career.



1.1. Introduction to Event Management & PR
1.2 Event Management Planning
1.3 Event Production Process
1.4 Event Marketing & Sponsorship
1.5 Information Communication Technology (ICT)
1.6 Professional Industry Engagement (Practical Training)


2.1 Event Resource Management
2.2 Event Team & Crew Management
2.3 Event Cost Accounting & Finance Management
2.4 Special Events–Wedding Planning & Live Events
2.5 Event Hospitality
2.6 Professional Industry Engagement (Practical Training)


3.1. Media Management
3.2 Public Relations
3.3 Legal Aspects of Event Management
3.4 E-Commerce & Digital Marketing
3.5 Special Events - Sports & Recreation Services
3.6 Professional Industry Engagement (Practical Training)


4.1. Tourism Marketing
4.2 Experiential Marketing & Technology
4.3 Event Safety & Risk Management
4.4 Entrepreneurship & Project Management
4.5 Special Events - MICE & Corporate Events
4.6 Final Project Report