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SELECT CAMPUS

COURSES

PGDAME
Post Graduate Diploma in Aspects of Media, Marketing & Events

Campus: Mumbai

Duration: 11 Months

Eligibility: Graduate (Any Stream)

NAEMD offers Post Graduate Diploma in Aspects of Media, Marketing & Events (PGDAME) course along with the University of Mumbai's GICED. This course allows to students specialize and develop in-depth knowledge of the business and management aspects of the interdisciplinary sectors of Advertising, Marketing, PR, Media Management & Event management with the optimum use of Technology & Social Media.

COURSE STRUCTURE

SEMESTER I

  • 1.1 Introduction to Event Management
  • 1.2 Communications, PR & Presentation Skills For Events
  • 1.3 Event Management Planning
  • 1.4 Event Hospitality & Catering
  • 1.5 Event Production - Process & Resource
  • 1.6 Legal Aspects of Event Management
  • 1.7 Practical Event Management - I

SEMESTER II

  • 2.1 Event Team & Crew Management
  • 2.2 Advertising and Sales Promotion
  • 2.3 Event Marketing & Sponsorship
  • 2.4 Event Cost Accounting & Finance Management
  • 2.5 Special Events - Wedding Planning & Live Events
  • 2.6 Media Management
  • 2.7 Practical Event Management - II

PGDEM
Post Graduate Diploma in Event Management & PR

Campus: Mumbai

Duration: 11 Months

Eligibility: Graduate (Any Stream)

The Post Graduate Diploma in Event Management & Public Relations (PGDEM) is a course designed to suit the needs of students who have already completed their Graduation. This course is offered along with the University of Mumbai's GICED. PGDEM lays high emphasis on developing in students the ability to translate theory into practice. The well-defined and comprehensive curriculum shall ensure an overall development of the students and their continuous participation in variety of events will make sure that they gain rich experience of the integrities of conceptualizing and organizing an event.

This PG Diploma is considered to be one of the sought after qualifications in the Events & Entertainment Industry today and is accepted as a valid label by most of the popular Event Management companies.

COURSE STRUCTURE

SEMESTER I

  • 1.1 Introduction to Event Management
  • 1.2 Communication, PR & Presentation Skills for Events
  • 1.3 Event Planning Sponsorship & Budgeting
  • 1.4 Event Marketing & Branding
  • 1.5 Event Team & Crew Management
  • 1.6 Special Events (Wedding Planning & Live Events)
  • 1.7 Practical Event Management - I

SEMESTER II

  • 2.1 Event Hospitality & Catering
  • 2.2 Event Production & Logistics
  • 2.3 Legal Aspects of Event Management
  • 2.4 Advance Aspects of Event Management
  • 2.5 Event Coordination
  • 2.6 Special Events (MICE & Corporate Events)
  • 2.7 Practical Event Management - II